报告题目：Managing The Personalized Order-Holding Problem in Online Retailing
报告人：林云峰 新加坡管理大学
报告时间：2022年11月23日(周三) 16:00-17:30
讲座地点：中国科学院大学中关村校区教学楼S406；
腾讯会议ID：337 514 023
内容摘要
A significant percentage of online consumers place consecutive orders within a short duration. To reduce the total order arrangement cost, an online retailer may consolidate consecutive orders from the same consumer. We investigate how long the retailer should hold the consumer’s orders before sending them to a third-party logistics provider (3PL) for processing. In this order-holding problem, we optimize the holding time to balance the total order arrangement cost and the potential delay in delivery. We show that the optimal order-holding decisions follow a threshold-type policy that is straightforward to implement: Hold any pending orders if the holding time is within a threshold, or send them to the 3PL otherwise. We find that the threshold is higher for “plus” consumers, female consumers, and consumers in the age group of 16-25. The threshold for tier-1 cities is lower than that for tier-2 to tier-4 cities but higher than that for tier-5 cities.
主讲人简介
LIM Yun Fong is Associate Professor of Operations Management at the Lee Kong Chian School of Business, Singapore Management University (SMU). He is also Academic Director of the MSc in Management (MiM) Program at SMU. He has been a Chang Jiang Chair Professor, an MPA Research Fellow, a Lee Kong Chian Fellow, and an NOL Fellow.Yun Fong’s research has appeared in Operations Research,Management Science, Manufacturing and Service Operations Management, and Production and Operations Management. His current research interests include e-commerce and marketplace analytics, online platforms, warehousing and fulfillment, sustainable urban logistics, and flexible workforce and resource management. Yun Fong serves as Senior Editor for Production and Operations Management and Associate Editor for Naval Research Logistics.
